Businessweek

Brinker International, Inc. owns, develops, operates, and franchises restaurant brands. Restaurant Brands The company’s restaurant brands include the Chili’s Grill & Bar (Chili’s) and Maggiano’s Little Italy (Maggiano’s). The company’s brands target 24 to 54 year-old age group. Chili’s: Chili’s serve in the bar and grill category of casual dining. Chili’s also enjoys a presence with locations in 31 foreign countries and 2 U.S. territories worldwide. Chili’s varied menu features America’s favorites boldly flavored and freshly prepared, including various signature items, such as Baby Back Ribs smoked in-house, Big Mouth Burgers, Sizzling Fajitas, hand-battered Chicken Crispers, and house-made Chips and Salsa. Chili’s also offers a selection of alcoholic beverages available from the bar with Margaritas and draft beer. Maggiano’s: Maggiano’s is a full-service, national, casual dining Italian restaurant brand. The company’s Maggiano’s restaurants feature individual and family-style menus, and its restaurants also have banquet facilities designed to host party business or social events. Its Maggiano’s restaurants also offer a range of alcoholic beverages, including a selection of premium wines. In addition, Maggiano’s offers a carryout menu, as well as local delivery services. As of June 27, 2012, the company’s system of company-owned and franchised restaurants included 1,581 restaurants located in 50 states and Washington, D.C. The company also has restaurants in the U.S. territories of Guam and Puerto Rico, and the countries of Bahrain, Brazil, Canada, the Dominican Republic, Ecuador, Egypt, El Salvador, Germany, Guatemala, Honduras, India, Indonesia, Japan, Jordan, Kuwait, Lebanon, Malaysia, Mexico, Oman, Peru, the Philippines, Portugal, Qatar, Russia, Saudi Arabia, Singapore, South Korea, Syria, Taiwan, the United Arab Emirates, and Venezuela. Trademarks The company has registered and/or has pending trademarks, including Brinker International, Chili’s, Chili’s Bar & Bites, Chili’s Margarita Bar, Chili’s Southwest Grill & Bar, Chili’s Too, Maggiano’s, and Maggiano’s Little Italy, with the United States Patent and Trademark Office. History Brinker International, Inc. was founded in 1977.