Last R$84.00 BRL
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Company Description

Contact Info

1601 Willow Road

Menlo Park, CA 94025

United States

Phone: 650-543-4800

Fax:

Facebook, Inc. operates as a social networking company worldwide. The company provides a set of development tools and application programming interfaces that enable developers to integrate with Facebook to create mobile and Web applications. The company focuses on providing developers with unique tools to support their mobile and Web applications. The company supports developers’ efforts to build, grow, and monetize their mobile and Web applications. For Marketers The company focuses on providing value for all kinds of marketers, including brand marketers, direct marketers, small and medium-sized businesses, and developers. Targeted Reach: With approximately 1.2 billion monthly active users using the company’s service every month, Facebook offers marketers the ability to reach their existing and prospective customers. The company also offers marketers the ability to include social context with their marketing messages. Engagement: The company offers marketers access to one of the most highly engaged consumer networks in the world. Facebook Ads: The company’s ads offer marketers the opportunity to communicate their messages to consumers and to direct them to specific destinations, such as a Web page or a Facebook Page. Marketers purchase ads that can appear in multiple locations, including in the right-hand side of most page types on personal computers and in the News Feed on personal computers or mobile devices. Facebook Ad System: The company’s ad creation tools are designed to align with marketers’ advertising goals. When marketers create an ad campaign on Facebook, they can specify their marketing objectives and the types of people they want to reach. In addition, marketers can use the company’s products, such as Custom Audiences to more precisely target people such as those who have previously expressed interest in that particular marketer. The company’s system also supports guaranteed delivery of a fixed number of ad impressions for a fixed price. Ad Measurement: Marketers can use the company’s platform to track and optimize both the in-store and online performance of their ad campaigns. Offline and online conversion measurement and partnerships with third parties help marketers understand how their ad investments impact specific business outcomes (in-store sales, offsite conversions, application installs). These insights also help marketers make modifications to their ad campaigns to maximize results. For Developers The company provides a set of development tools and application programming interfaces that enable developers to integrate with Facebook to create mobile and Web applications. It focuses on providing developers with tools to support their mobile and Web applications. The company generates revenue from developers who use its Payments infrastructure to sell virtual and digital goods to its users on personal computers. The company also generates revenue from developers who choose to purchase ads from it. Build: The company provides tools and services that accelerate and enhance cross-platform mobile and Web application development. With Facebook Login, developers can offer their users a single identity across platforms that provide a way for people to sign in. Facebook Login also enables developers to design applications that feel familiar to each user by bringing their Facebook identity to the application experience. Grow: The company provides developers with tools to increase the exposure, distribution and engagement of their mobile and Web applications. By using its tools for sharing, invites, requests, and mobile application ads, developers have ways to drive application discovery and user engagement. Mobile application ads enable developers to grow awareness and usage of their applications and can feature a call to action, such as install or shop now. Monetize: On the Web, the company provides an online Payments infrastructure that enables developers to receive payments from its users. Its Payments infrastructure enables users on personal computers to purchase virtual or digital goods from developers and third-party Websites by using debit and credit cards, PayPal, m

 

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FBOK34 Competitors

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Industry Analysis

FBOK34

Industry Average

Valuation FBOK34 Industry Range
Price/Earnings 81.2x
Price/Sales 19.1x
Price/Book 10.5x
Price/Cash Flow 81.7x
TEV/Sales 18.0x
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