Businessweek

51job, Inc., through its subsidiaries, provides integrated human resource services in the People’s Republic of China. The company also provides other complementary human resource related services, consisting primarily of business process outsourcing, training, campus recruitment and executive search services. It provides services to both employers and job seekers. Product and Services The company provides a range of human resource services in various categories, such as recruitment advertising services, including online recruitment services and print advertising; and other human resource related services, such as business process outsourcing, training, campus recruitment, and executive search services. Recruitment Advertising Services Online Recruitment Services — www.51job.com: The company has established its online recruitment Website, www.51job.com. Online recruitment advertisements appear in both Chinese and English on www.51job.com. These advertisements cover different job categories ranging from professional and middle management positions to clerical, industrial and hourly jobs. Job seekers may search for positions using keywords or based on a number of criteria, including city of employment, industry, job function, job title, and job posting date. The company regularly maintains and updates its www.51job.com with job search, training, and general career management content. Employers can use the company’s eHire Web-based platform to search its job candidate database and download resumes for a fee. In addition, eHire contains other tools that enable employers to manage, organize, and streamline the recruitment and hiring process. The company also offers Website design as an additional value-added service and marketing tool for corporate customers. The company designs these sites in-house to client specifications and operates these sites for its clients. These client sites, together with its www.51job.com Website, are hosted by China Telecommunications Corporation and China United Network Communications Group Company Limited. www.51job.com provides job seekers with online tools to search for job opportunities and allows them to search and review recruitment advertisements; receive e-mails of advertisements matching the job seeker’s profile and preferences; submit resumes directly to prospective employers to apply for a desired position; organize and track job related information and applications; obtain information about upcoming job fairs, career development advice and other job related information; and track information and receive updates on specific companies of their choice. The company provides job seekers access to www.51job.com free of charge. The company coordinates 51job Weekly with its www.51job.com online recruitment Website, and it posts a significant majority of the recruitment advertisements appearing in 51job Weekly on www.51job.com as well. The company placed a basic description of a 51job Weekly recruitment advertisement on its Website as a complimentary service to its customers. This practice also allows the company to introduce its online recruitment Website to customers who have purchased print recruitment advertising to increase potential cross-selling opportunities. Print Advertising — 51job Weekly: 51job Weekly is a city-specific recruitment advertising publication which is published once a week and is distributed as an insert in local newspapers and/or on a stand-alone basis. 51job Weekly is published in 11 cities across China. A different version of 51job Weekly is published in each city, with each version containing city-specific recruitment advertisements. The company coordinates 51job Weekly with its www.51job.com online recruitment Website and posts a majority of the recruitment advertisements appearing in 51job Weekly on www.51job.com as well. 51job Weekly contains recruitment advertisements for a range of job categories that are available on its Website, including sections for professional, middle management, and technical personnel. Advertisements placed in 51job Weekly are primarily in Chinese language. Employers use 51job Weekly both as a recruitment tool