Media Sentiment Inc. owns and operates an online news media analysis research service. The company's service is called MediaSentiment and quantifies qualitative press coverage. Products The company's MediaSentiment research product assists its customers in understanding the cumulative sentiment reflected in earnings news released by publicly traded companies for NYSE and NASDAQ companies. The company’s proprietary tracking software finds and scans available news releases for key words and provides an assessment as to whether the overall tone of the news story is positive or negative. The company offers versions of its product, including Media Sentiment free version, accessible by Internet customers on its Web site at www.mediasentiment.com; Media Sentiment free version, accessible by Internet customers from their own products via an RSS feed; Media Sentiment free version for individual alerts, accessible by users via other Web sites that offer financial news and information, via distribution with a partner; Media Sentiment free version for individual alerts, accessible by users via their own e-mail programs by signing up to its free service at www.mediasentiment.com; Media Sentiment Limits free version which offers historical data for statistically significant stock price movement intervals accessible by internet customers on its Web site at www.mediasentiment.com; Media Sentiment Limits subscription version which offers real-time data for statistically significant stock price movement intervals accessible by internet customers on its Web site at www.mediasentiment.com; Media Sentiment Limits (free and subscription versions) integration with TD AMERITRADE where users with a TD AMERITRADE account receive free real-time quotes and charts that display the alerts on the chart for each of its Media Sentiment alert; and Media Sentiment integration with MetaStock, a Thompson Reuters product where users with subscriptions to MetaStock and to a Media Sentiment service receive its Media Sentiment alerts, both in real-time and historically, integrated into the MetaStock product. The company has developed a product named MediaSentiment Pro, which adds two additional features to complement the HeadsUp feature found in MediaSentiment. MediaSentiment UpperHand performs a correlation analysis automatically with two selected technical indicators that indicate buy/sell market pressures and presents to users the stock symbols of companies who meet the selected criteria. MediaSentiment BigMovers performs a correlation analysis automatically between Wall Street’s analysts’ estimates versus the actual earnings per shares that selected companies report. MediaSentiment Pro is a product which enables traders and investors to receive an estimate of the impact of the sentiment regarding the earnings press release, combined with buy/sell market pressures as determined by selected technical analysis indicators. The company has also developed a product MediaSentiment for MetaStock that integrates Media Sentiment indicators into a traditional technical analysis platform through a partnership with MetaStock, a Reuters product. This product enables users to see historical charts of the correlations of media sentiment indicators with stock price, trading volume, and other technical analysis indicators. It also enables users to receive HeadsUp and UpperHand signals on the charts in near real-time. The company has signed distribution and marketing agreements with Equis International, a division of Reuters and the makers of MetaStock. Under the terms of the Marketing Agreement, the company is granted the right to market the MetaStock products and receive royalties based on sales volume. Under the terms of the Distribution Agreement, Equis International is granted the right to market its products and receive commissions for its sales. The company has developed a system called Media Sentiment Limits and released it to the public. Media Sentiment Limits calculates two sets of stop limits based on statistical analysis of previous performance and presents those stop limits in real time to the user. These stop limits are for informational purposes and are not intended to be a trading method or system. The company has developed RSS and e-mail distribution versions of its free products and released them for testing throughout 2009. Also, the company has developed historical and real-time reports and made them available for free to its customers on its Web site at www.mediasentiment.com. Also, the company has a distribution understanding with a financial news distributor, FinancialContent.com to distribute individual stock ticker alerts to their network of financial news Web sites where its media sentiment alerts have been accessible to be received by millions of viewers from Web sites part of their distribution network.
media sentiment inc (MSEZ:OTC US)
529 Buchanan Street
San Francisco, CA 94102
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