Last €84.44 EUR
Change Today -0.56 / -0.66%
Volume 47.0
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Company Description

Contact Info

26/F, SP Tower D

Tsinghua Science Park Building 8

No. 1 Zhongguancun East Road

Haidian District

Beijing, 100084


Phone: 86 10 8255 8163

Fax: 86 10 8261 8627

NetEase, Inc., through its subsidiaries, operates as an interactive online community in China. The company also provides Chinese language content and services through its online games, Internet portal, email, and wireless value-added services businesses. Services Online Games Services The company’s online games business primarily focuses on offering massively multi-player online games, primarily role-playing games, to the Chinese market. These MMORPGs, as they are commonly known, are played through the Internet in ‘virtual worlds’ that exist on networked game servers to which various players simultaneously connect to interact with each other. The company develops and operates MMORPGs that are targeted at or localized to the Chinese market. In addition, Blizzard agreed to license certain online games to Shanghai EaseNet for operation in the PRC. The company works with a range of distributors to distribute its point cards to gamers across China. Physical prepaid point card distribution channels include wholesalers, Internet cafés, software stores, supermarkets, bookstores, and newspaper stands, as well as convenience stores primarily in Guangzhou Province, Shanghai, Beijing, and in various second tier cities. Virtual prepaid point cards could be purchased online by debit card, credit card or bank transfer using its Wangyibao online payment platform. The company has also developed an online casual game platform with various multi-player games. Massively Multi-player Online Role-Playing Games The company offers its first MMORPG, Westward Journey Online. It also offers Westward Journey Online II and its second internally developed MMORPG, Fantasy Westward Journey. The company also launched various additional online games. In 2013, the company launched various upgrades for its existing major games, including Fantasy Westward Journey II for Fantasy Westward Journey, New Westward Journey Online II for Westward Journey Online II, New Westward Journey Online III for Westward Journey Online III, and Ghost II for Ghost. Its principal internally developed games are Fantasy Westward Journey II, New Westward Journey Online II, Ghost II, Tianxia III, and Heroes of Tang Dynasty II. These games are MMORPGs set in classical Chinese-themed fantasy worlds. In addition to those MMORPGs as mentioned above, the company has commercially launched Heroes of Three Kingdoms, a 3D item-based MOBA game, in 2013, and is testing a first person shooter game. Mobile and Other Games Web-based games, social networking games and mobile games have gained increasing popularity and user base as Internet users in China rely more and more on mobile devices, such as smart phones and tablets, to access the Internet. It has commercially launched an accompanying mobile version of Fantasy Westward Journey in 2013. This mobile version has extended the reach of its game from the PC to mobile platforms. The company is also operating three other mobile games. Internet Portal The company’s Internet portal business, which is conducted through the NetEase Websites, offers Chinese Internet users a network of Chinese language-based online content channels, community and communication services, including news content, community forums, micro-blogging, blogging, mobile-based applications, open courses (which offer users access to recorded content from classes and lectures) and online video (which is a platform that provides various categories of video products, including news, entertainment, music, sports, financial, and life). The company also offers other Web-based applications and services, including a full text Chinese language search engine and a Web directory, to improve their Internet experience. The main homepage of the NetEase Websites,, provides a destination for Chinese Internet users to identify and access resources, services, content and information on the Internet. The NetEase Websites aggregate, organize and deliver information to meet the needs of Internet users in China. The company’s media channels provide users with a way to explore and utilize a wealth of information and content organized around var


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