efabricated housing; information technology related businesses, including a Web portal for automobile information called GAZOO.com; and sales promotions for KDDI Corporation’s communication related products (primarily the au brand). Housing The company, through its subsidiary, Toyota Housing Corporation, is engaged in product planning and sales operations related to the manufacture and sale of housing. Markets The company’s primary Asian markets are Thailand, Indonesia, India, Malaysia, and Taiwan. Its principal markets in the Four Regions are Brazil in South and Central America, Australia in Oceania, South Africa in Africa, and Saudi Arabia in the Middle East. Its primary markets for its automobiles are Japan, North America, Europe, and Asia. The company’s principal European markets are Germany, France, the United Kingdom, Italy, Spain, and Russia. Distribution As of March 31, 2014, the company’s automotive sales distribution network consisted of 281 dealers employing approximately 34 thousand sales personnel and operating approximately 4.7 thousand sales and service outlets. The company owns 15 of these dealers and the remainder are independent. It distributes the Lexus brand vehicles through a network of 173 sales outlets to improve its competitiveness in the domestic luxury automobile market. Outside Japan, the company’s vehicles are sold through approximately 170 distributors in approximately 190 countries and regions. Through these distributors, it maintains networks of dealers. Suppliers The company’s supplier includes Denso Corporation. Environmental Matters The company’s automotive operations in Japan are subject to environmental regulation under laws, such as the Air Pollution Law, the Water Pollution Control Law, the Noise Regulation Law, and the Vibration Control Law. It has also complied with the Waste Disposal and Public Cleaning Law. The company’s assembly, manufacturing, and other operations in the United States are subject to a range of environmental regulation under the Clean Air Act, the Clean Water Act, the Resource Conservation and Recovery Act, the Pollution Prevention Act, and the Toxic Substances Control Act. Seasonality The company’s unit sales levels have been highest in March, with approximately 10% to 12% of annual unit sales generated during that month, and for each of the remaining months, its unit sales have generated approximately 6% to 9% of its annual unit sales. Competition The company’s major competitors include Volkswagen, Renault, Ford Motor Company, Opel, and Peugeot in Europe, as well as Korean manufacturers, such as Hyundai and Kia. History Toyota Motor Corporation was founded in 1933.
toyota motor corp
(TOM:German Stock Exchange)
Toyota City, 471-8571
Phone: 81 5 6528 2121
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